Privacy policy

Updated on 2026-09-29

1. Identification

This privacy policy applies to the processing of personal data by BedFlow, a Software-as-a-Service solution for B&Bs and boutique hotels.

This policy describes which personal data BedFlow processes, why, on what legal basis, for how long and with whom they are shared. We comply with the General Data Protection Regulation (GDPR), which applies across the EU, and Bulgarian privacy legislation.

2. What data do we process?

We process the following categories of personal data:

Account data of customers (B&B owners)

  • Name, email address, phone number
  • Company name, address, VAT number
  • Login credentials (hashed password, session tokens)
  • Preferences and settings

Guest data via booking widgets

  • Name, email address, phone number of the guest
  • Booking data (dates, room, price, remarks)
  • Address and billing data (if an invoice is requested)
  • Communication with the B&B owner

Payment data

  • Transaction ID and amounts (processed via Stripe)
  • We do not store full card numbers — these are processed and tokenized directly by Stripe

Communication

  • Emails, notifications and chat messages via the guest portal
  • Support tickets and chatbot conversations

Demo appointments (prospects)

  • When you book a demo yourself on bedflow.eu/demo: your name, email address, the name of your property, the chosen time, your time zone and whatever you add yourself (phone number, what you would like to see)
  • The appointment is added with a Google Meet video call to our calendar at Google Calendar (Google Ireland Ltd., Ireland); Google also sends you an invitation for it. We send a confirmation, a reminder and, where applicable, a cancellation ourselves.
  • If we already know a contact with the same email address, we note the appointment there.

Technical data

  • IP address, browser type, device info
  • Log files (access, errors, audit trail)
  • Cookies (see Cookie policy)

3. How do we collect this data?

  • Directly — when you register, fill in a form or contact us
  • Automatically — via cookies, server logs and analytics (see section 9)
  • Via third parties — Stripe webhooks (payment status), OTA bookings via Channex (Booking.com, Airbnb, …), accounting connections via Yuki

4. Why do we process this data?

Purpose Legal basis
Performance of the subscription Contract performance (art. 6.1.b GDPR)
Invoicing and accounting Legal obligation (art. 6.1.c GDPR)
Customer support and communication Contract performance
Product improvement and analytics Legitimate interest (art. 6.1.f GDPR)
Marketing emails about new features Consent (art. 6.1.a GDPR)
Measuring which ads lead to a sign-up (Google Ads) Consent (art. 6.1.a GDPR)
Fraud prevention and security Legitimate interest
Legal defence Legitimate interest
A demo appointment you book yourself Your own request for a call (art. 6.1.b GDPR)

All amounts we invoice are expressed in EUR.

5. How long do we keep your data?

Category Retention period
Invoicing and accounting 10 years (Bulgarian accounting law)
Bookings 3 years after check-out
Account data As long as the account is active + 90 days
Marketing consent Until withdrawal of consent
Server logs 90 days
Backups 30 days
Support tickets 3 years
Demo appointments 24 months after the call, then deleted automatically

After these periods expire, the data is securely deleted or anonymized.

6. With whom do we share your data?

We only share data with sub-processors necessary to deliver the service. We have signed a Data Processing Agreement (DPA) with each sub-processor.

Sub-processor Purpose Location Privacy policy
Stripe Payment processing EU / US stripe.com/privacy
MyTourist Legacy PMS integration EU available on request
Channex Channel manager (OTA connections) EU channex.io/privacy
Yuki Accounting integration EU (NL) yuki.nl/privacy
SendGrid (Twilio) Transactional emails US twilio.com/legal/privacy
OpenAI / Anthropic AI chatbot US openai.com/privacy / anthropic.com/privacy
Google Analytics 4 Anonymous usage statistics (opt-in) US policies.google.com/privacy
Google Ads Measuring which ads lead to a sign-up, without personalisation (opt-in) US policies.google.com/privacy
Google Calendar / Google Meet (Google Ireland Ltd.) Demo appointments and video calls EU / US policies.google.com/privacy

We never sell your data to third parties.

7. International transfers

Some sub-processors (Google, OpenAI, Anthropic, SendGrid) process data in the United States. For these transfers, we rely on:

  • Standard Contractual Clauses (SCCs) approved by the European Commission
  • Adequacy decisions where applicable (e.g. EU–US Data Privacy Framework)
  • Additional technical and organisational measures

8. Your rights

You have the following rights under the GDPR:

  • Access — obtain a copy of your personal data
  • Rectification — have inaccurate data corrected
  • Erasure ("right to be forgotten")
  • Restriction of processing
  • Data portability — receive your data in a structured format
  • Objection to processing based on legitimate interest
  • Withdrawal of consent at any time

Send your request to info@fades-management.com. We respond within 30 days.

You also have the right to lodge a complaint with the Bulgarian supervisory authority, the Commission for Personal Data Protection (CPDP):

  • 2 Prof. Tsvetan Lazarov Blvd., 1592 Sofia, Bulgaria
  • www.cpdp.bg

If you reside in another EU Member State, you may also lodge your complaint with the supervisory authority of your own country.

9. Cookies

We use technical (essential) cookies and, after your consent, analytical cookies. See our Cookie policy for the full list and how to manage your preferences.

10. Security

We take appropriate technical and organisational measures to protect your data:

  • TLS encryption for all connections (HTTPS)
  • Encryption at-rest for databases and backups
  • Role-based access control and two-factor authentication for staff
  • Regular security audits and updates
  • Incident response procedure for data breaches (notification to the CPDP within 72 hours)

11. Changes to this policy

We may update this privacy policy at any time. The most recent version is always available on this page. For significant changes, we will notify you by email.

  • Version: 1.2
  • Last updated: 29 September 2026

12. Contact

Questions about this privacy policy? Reach out via: